Bajaj widens dealer network to push sports bike sales
The company, which launched the 2012 edition of the Kawasaki Ninja 650 today, will have 62 outlets by the end of this month, from the present 53, Mr Amit Nandi, Vice-President, Probiking, said.
The new bike, priced at Rs 5,00,000 (ex-showroom, New Delhi), will be brought from Kawasaki's Thailand facility in a semi-knocked-down (SKD) condition and assembled at Chakan. Bajaj Auto launched the Kawasaki Ninja 250 in the Indian market in 2009, followed by the Ninja 650 last year.
Since then it has sold a total of 3,000 units of the premium motorcycle. Bajaj has also launched KTM Duke 200 in India. The features of the 2012 Ninja, available in the signature green colour, include 72-PS power, and a four-stroke, liquid-cooled engine.
KTM and Kawasaki are Bajaj Auto's global business partners. The company has plans to build its position in the sports motorcycle segment in India with the Pulsar, and said that there were a number of initiatives in the pipeline for all these three brands that would be introduced over the next 18 months.