Wed, 09 Dec 2009 06:20:47 GMT

Carnation Auto launches Workshop-on-Wheels

Bangalore : Carnation Auto today announced the launch of an innovative and exciting new business vertical, Workshop-on-Wheels (WOW). WOW’s commitment is to provide car owners complete satisfaction and convenience of “your time, your place” car servicing at the doorstep. Carnation will provide its customers a wide range of service options through the Workshop On Wheels.

Carnation Auto launches Workshop-on-Wheels

Carnation Auto's Workshop-on-Wheels service is a fleet of fully equipped, state of the art vans, manned by highly trained personnel that will professionally service almost any brand of vehicles and even provide a warranty on parts replaced. The associated services range from complete car care, car detailing and a host of other services, in partnership with world class companies like 3M and Castrol. This new service from Carnation Auto's stable promises to facilitate the customer, so that he is able to spend quality time at home on holidays and does not have to take off from the office when he wants to get work done in his car. WOW offers service to the customer at his preference of place and time. This is not all, the car detailing or service is done in front of the customer, thereby maximizing convenience and satisfaction.

Speaking on the occasion, Mr Jagdish Khattar, Chairman and Managing Director, Carnation Auto said, "With the launch of Workshop On Wheel's, our commitment towards customers has further been strengthened. This premium service will allow customers to have the choice to participate in the process and experience. Carnation Auto's multi-brand Workshop-on-Wheels provides corporate clients, fleet owners, RWA's, SEZ, shopping malls and IT Parks, the added benefit of getting an entire range of cars serviced at one go, thus saving the time and effort of visiting a workshop."

The Workshop-on-Wheels service is backed by a nationwide network of state-of-the-art Carnation Auto Solution Hubs, global standards in equipment and workmanship and attractive package deals for multiple car owners.

Carnation Auto already has 12 Auto Solution Hubs operational across India; one each in Amritsar, Gurgaon, Kochi; two each in Chennai, Noida and Hyderabad and three in Mumbai. And is in the process of opening around 30 by the end of this fiscal.

About Carnation Auto

Carnation Auto is an initiative by Mr. Jagdish Khattar, with a vision of developing India's largest independent multi-brand automobile sales and service network. Carnation is in the process of setting up a state-of-the-art network of integrated multi-brand auto sales, services and related solutions across the country to enhance the overall experience of owning a car and to optimize the cost of ownership. Carnation provides complete solutions for almost all brands of cars, starting from quick servicing, mechanical repairs, body repairs, accessories, insurance, pre-owned cars, car customization solutions with DC Design and even doorstep service through a chain of workshop on wheels.

Carnation Auto raised its first round of funding of Rs108 crore from marquee investors PremjiInvest and IFCI Ventures. Recently it received a loan of Rs 170 crore from Punjab National Bank for executing the nation-wide rollout of its multi-brand auto solution hubs. Carnation Auto has also entered into an exclusive collaboration with DC Design to offer completely customized car solutions and semi-customized kits across the country. The DC designed cars will be made available exclusively through Carnation's nationwide hubs.

Source - India Syndicate

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