Audi: Chelsea

Audi is seriously into football, but it was only in May 2012 that it announced it was becoming the official car partner of Chelsea FC for three years. Audi's stellar footie sponsorship portfolio also includes Barcelona, Real Madrid, AC Milan and Bayern Munich (in which it also owns shares). One of the most recognisable images inside stadiums in recent times has been Audi's distinctive seats in dug-outs.